In 2016, it was estimated that the U.S. spent about $62.46 billion on cosmetics. So, that being said, there is obviously a big market for makeup and cosmetics.
Maybe that’s what has you considering becoming a consultant for one of the biggest cosmetic MLM companies out there.
But is it really worth becoming a Younique consultant?
Becoming a Younique consultant in the end is completely up to you. You can make up to 30% commission and even more when you recruit more people. However, selling this makeup may not be very easy.
To help you make a more informed decision, this article with tell you everything you need to know about Younique before you get started and you can see for yourself if becoming a consultant is right for you.
Younique is a relatively new multi-level marketing company. Founded in 2012 by a man named Derek Maxfield and a woman named Melanie Huscroft. Currently, this American company is headquartered in Lehi, Utah.
Younique is a popular MLM company in America, and it specializes in selling makeup and cosmetics.
Their mission, like many direct-selling companies, is to empower, embolden, and encourage women around the world.
They attempt to do this through selling high-quality products that encourage – according to their website – inner and outer beauty as well as “spiritual enlightenment.” They also believe in providing women with the opportunity for personal growth and financial reward.
True to their mission statement, Younique also aims to fight child sexual abuse through the Younique Founudation and their partnership with Defend Innocence.
What Do They Sell
Younique sells beauty products including:
- Skin Care: Things like cleansers, masks, and toners
- Tools: Makeup brushes, sponges, and the like
One thing about Younique’s products is that they’re consistently dubbed as overpriced.
For example, one .68 ounce bottle of foundation costs $39; whereas a 1 ounce bottle of MAC foundation costs only $31. The only difference is MAC is a name brand, top-of-the-line makeup company, and it’s still cheaper!
Another thing customers say about the products is that, overall, they’re not very good. Take the aforementioned foundation. Many say it’s terrible and “one of the worst foundations” they’ve ever tried.
It’s not all bad, though. There seems to be a general, positive consensus about their lipsticks, lip stains, and pigmentation of their eyeshadows.
If you personally enjoy their products, you should consider becoming a consultant. But if you honestly aren’t a big fan of them, you probably shouldn’t consider moving forward.
How To Become a Younique Consultant
Younique’s process of becoming a consultant is very similar to most other direct-selling/ network marketing companies and goes as follows:
- Find a sponsor
- Register and purchase starter kit
- Begin training and set up
- Begin selling and making money
Let’s take a closer look at each one.
1. Find a sponsor
Like a lot of other MLM companies, to become a consultant for Younique, you must first be under a consultant.
If you got introduced to Younique by a consultant, then you can just go under them (which they should be more than happy to help you with). But if you do not already have a consultant, you can find one in your area and select them.
The consultant is going to help you to get introduced to the process of selling these products and help you figure out all the ins and outs of being a consultant.
2. Register and purchase starter kit
The next step is to register and purchase a starter kit. The registration process will ask you general information, like:
- Your name
- Phone number
- Social Security number
Once that’s finished, you’ll need to purchase a kit.
The starter kit costs $99 and includes everything you need to help you get started. This includes lots of sample items, such as:
- Face Primer
- Blending Brush
The starter kit also includes $25 of Y-Cash credit.
Y-Cash is essentially just a credit to your account that you can spend on more Younique products.
3. Begin training and set up
On your first day as a Younique consultant, after finishing registration, you’ll receive your free, personal website with an e-commerce store. You will be able to log in and begin selling products immediately.
You will also gain access to the Younique Virtual Party System and other tools to help your business get started on the right foot.
Then you will begin training at the Younique Training Academy, which will last about two weeks. This is not something you go to, it’s all done remotely from your home, but this training will give you all the tools you need to be successful and really understand how to pitch the products.
4. Begin selling and making money
Selling through Younique is very easy compared to MLM companies that use traditional selling methods, because they don’t require you to open up your house (or a friend’s) to host parties to sell.
Instead, they use social media to host virtual parties as the main way that consultants sell. Younique is very easy to integrate into Facebook. When you’re ready to sell, you can just go online, create a group or event, and invite your friends. It’s that easy!
Through the integration into Facebook, your friends can then shop comfortably from their own homes. And you can also offer your friends to host a Facebook party themselves because, like most other MLM companies, Younique offers hostess rewards. So, it gives a little incentive for people to host a party to sell products for you.
These parties are nice because they can go for multiple days. You can pick a theme and name, and even add some of what Younique calls “instructional media.” Which is essentially a video of you using that product to show how to use it and the quality of it.
Then people can shop at their own pace and can do it anytime within the length of that party.
How Much Can You Make?
How much you can make from Younique is based on a standard commission structure.
You can make anywhere from 20% to 30% of base commission. As you recruit more people and your downline grows and you start selling more, then you can move up to Black status. This tier provides you with a total of 30% base commission and then 18% more commission worth, through – what Younique calls them – “Generation Royalties.”
This is how much commission you make off of each generation of your downline. As your downline gets bigger, you go from earning 3% for first generation, to 4% for the second generation, all the way to 5% on third generation.
So, if you get a big downline, you may be able to make quite a bit in commission.
Are There Startup Costs?
As with most companies, there are some expenses that come with being a consultant. For Younique, the first obvious expense would be the $99 starter kit, and then whatever samples you continue to buy to demonstrate the products.
The other expense would be the minimum for Younique. Their consultants have to maintain a minimum of $150 per month in sales to stay active.
While that might not seem like a lot of money, former consultants have reported making less than $1,000 a year, which equals out to $83 a month, which is only a little over halfway.
That means that if you do not make the $150 in sales, but wanted to continue as a Younique consultant, you would have to pitch in the rest of the money out of your own pocket to maintain the $150 a month.
What Are Consultants Saying?
There are a few consultants on the web that are strongly encouraging people to join Younique through their conveniently-placed link (that just so happens to make it so you join under them). Others, however, have a strong voice for the opposing side.
There are multiple women who claim to have been sucked in and ended up losing thousands of dollars over the course of their time, even going so far as to call the company “cultish.”
Overall, there tends to be a bent towards negative reactions, more so than what is common with other MLM companies.
But just because some people have had a negative experience doesn’t mean you shouldn’t join, it’s just something to be aware of.
Summing It Up
Overall, whether or not you chose to be a consultant is a personal decision. Some people report making tons of extra money and have great success, while others say it’s virtually impossible to get sales.
Yes, you could potentially make a lot of money, but it will take a lot of work and time/monetary investment to get to that point.
That being said, the company as a whole has been in some legal trouble, which casts doubts on the stability of the company as a whole. So, no matter what you choose, just make sure you’re well-informed.