The Royaltie Gem business opportunity sounds pretty exciting.
But is it really worthwhile, or is it some kind of scam?
It can be hard to tell these days so it’s smart to do your homework. In this review, I’ll show you exactly what this company is about so you know what to expect.
Sound good? Ok. Let’s dive in!
Royaltie Gem Review
According to the official Facebook page the company launched in 2014, but it’s only started gaining traction within the last month from what I can see.
The Royaltie website does not reveal who owns or runs this company. According to the whois database however, it’s owned by Justin Belobaba who’s based in Ontario, Canada.
Justin does clearly identify himself as the founder and CEO of the company in a YouTube video too so he’s not hiding anything in that respect.
It seems Justin originally created Royaltie as rewards app within the health, beauty and fitness niche but has since changed it’s direction. It’s now about close range bluetooth marketing which I will now explain in detail.
Bluetooth Proximity Marketing ‘Gems’
The company has one product called the Royaltie Gem which is a bluetooth proximity marketing device. Basically, anyone with an Android phone or tablet within 100 metres of this device will get your custom promo message.
So how does it work exactly?
I didn’t buy this myself, but I did spend some time researching this so I was able to get a handle on how it works.
Once you get your device, the first thing you do is login to your Royaltie account and input the device’s unique serial number. From there, you create a custom message between 40-50 characters long and also include a link to any secure (https://) website you choose. The content of the message and the link is then automatically setup on your Gem.
From there, the Gem communicates your message to nearby mobile Android devices. The notification comes through to the persons Android device (pretty much any cell phone or tablet that isn’t Apple) while they are within range, and leaves when they are out of range.
This technology has been around for years, but there is a key difference in how this works.
Previously, people would need to have had bluetooth enabled and have an app installed on their device to receive notifications. For example, you download an app from your favourite restaurant and receive notifications when you are within their proximity. Deals, coupons and so forth.
With this device however, literally anyone within a 100m range will receive a ‘promo notification’ via your bluetooth Gem device.
Some will no doubt think this is an amazing marketing tool, while others will think it’s outright spam.
In it’s defence, the message itself comes through as any other notification so it does not affect the users current notification settings. Meaning, it should not vibrate or make a noise unless the user haas this set for all notifications.
As for how close this comes to violating spam laws, I cannot say.
The pricing is as follows:
- $25 per month for 1 Gem
- $49 per month for 3 Gems
- $99 per month for 8 Gems
Every customer must also pay two months subscription upfront and pay a one-time $30 activation fee. Shipping is $25 per order except for customers in the United States who get free shipping on their first order.
You can purchase as many as you like, with each addittional Gem above the 8 Gem package costing $10 per month.
Becoming Royaltie Affiliate
Becoming a Royaltie affiliate allows you to promote the device and earn commissions when people buy through your affiliate link.
It’s free to signup, but you must purchase at least one Gem to submit your application. When you do the math, this brings the total starting cost to $80 plus shipping if you live outside the US.
The Royaltie Compensation Plan
I’ve seen many affiliates make a special point of saying how this is not multi level marketing.
Yes, it absolutely is mlm. For a fact.
As an affiliate, you earn on the sales you make to customers yourself, but also based on the sales volume of those in your downline.
- Level 1: Customers and affiliates who you sell to/ recruit personally
- Level 2: Customers and affiliates that your level 1 affiliates sell to/ recruit
In this case, it’s just a two-level downline but this does not mean it isn’t mlm. It just means your downline only travels two levels deep.
There are two main ways you can earn with this comp plan as explained below.
Lump Sum Bonuses
For every 10 new customers you personally sell a Gem to, you get a $250 one-time bonus payment. It seems as though it does not matter how much product they buy either, this is a set commission.
Monthly Team Commissions
This is a set commission based on your affiliate rank, and is paid in addition to the previous bonus. The higher your rank, the higher the monthly commission.
Your rank is determined according to the ‘team revenue’ (AKA sales volume) generated by ALL of the customers and affiliates within your two level downline. In other words, sales you make personally, and sales your recruits make.
Qualifying for each rank, and what it pays each month:
- I3: $100 in sales volume to qualify/ receive a free ‘3 Gem’ subscription
- I2: $300 in sales volume to qualify/ earn a $120 commission
- I1: $1,000 in sales volume to qualify/ earn a $360 commission
- SI2: $2,000 in sales volume to qualify/ earn a $720 commission
- SI1: $3,000 in sales volume to qualify/ earn a $1,200 commission
- VS2: $7,500 in sales volume to qualify/ earn a $3,000 commission
- VS1: $15,000 in sales volume to qualify/ earn a $6,000 commission
- VVS2: $22,500 in sales volume to qualify/ earn a $9,000 commission
- VVS1: $30,000 in sales volume to qualify/ earn a $11,000 commission
- Flawless 2: $60,000 in sales volume to qualify/ earn a $21,000 commission
- Flawless 1: $120,000 in sales volume to qualify/ earn a $41,666 commission
- Eternity: $180,000 in sales volume to qualify/ earn a $60,000 commission
- Centenary: $240,000 in sales volume to qualify/ earn a $72,000 commission
- Hope: $300,000 in sales volume to qualify/ earn a $85,000 commission
The rank you qualify for is calculated each month based on your team’s performance, and the corresponding commission is paid monthly.
Asirvia and Royaltie
During my research I found a similar company called Asirvia who also sell this same device. Except they have a much more elaborate mlm compensation plan for the business side of things.
The website does not disclose the owner of the company on the website itself. But they also have an office in Ontario, Canada and clearly has some kind of relationship with Royaltie.
This became even more obvious once I saw the Asirvia testimonials:
Now here’s the same testimonials on the Royalties website:
These are exactly the same so it must be the same device and they are clearly working together. To what extent I can’t say.
What I can say is that both companies appear to be buying the device at wholesale from a company called kontakt. Essentially ‘white labelling’ the product. You can buy the device itself cheaper from that company directly. But I’m not sure what would be involved in the backend side of things so making a fair comparison is difficult.
Royaltie does not appear to be a scam and I do think that potentially it could be a good marketing tool.
Businesses could use this to attract new customers or to market to their existing customers. Considering Android makes up a big percentage of mobile device users, there is an audience.
At least, assuming they have Bluetooth switched on and are ‘discoverable’ by other devices that is. It also depends how frequently they check their notifications among other factors. In any case, it’s just a tool.
You still need to get the right message in front of the right people, at the right time. Without pissing people off in a spammy way, and in a way that motivates them to act.
Assuming the product is legit, it could be worth a try. I wouldn’t buy it expecting a flood of new business, but used correctly it would be interesting to see how it stacks up.
As for the business opportunity side of things, it’s pretty simple.
Signup, get customers, and build your mlm downline. The more direct sales you make, the bigger your bonus. The more volume you accumulate in a given month, the higher your rank and thus, the higher commission earned that month.
Is this a good business opportunity?
Assuming the product represents good value, you stand to make decent (and recurring) commissions from real customers who genuinely enjoy the product. In that case there is money to be made longterm. On the other hand, if the product sucks and it’s all about recruiting then it pays to be very careful.
If you’re not sure if you should promote it, maybe try the products first to see if they work. Use it in your own business or a friends and measure your results. Also get feedback from customers to see how they feel about it. If you see results, at least you can promote the company knowing it’s legit and worth the money.